67 Personal Transformations

Hundreds of people served

Across 6 years

Check out what our clients had to say

  • Jasmine L

    “I am realigned with my health, happiness & fulfilment”

    After coaching with Rhys, I feel realigned with my health, happiness, and sense of fulfilment. I'm clearer about my future, more at peace with my past, and genuinely happier in the present.

    He helped me build confidence by breaking down overwhelming tasks into manageable steps, making progress feel possible. I was also carrying deep guilt from a past traumatic event, but Rhys showed me I didn’t need to relive it to heal. That insight alone was revolutionary.

    Rhys creates a safe, non-judgmental space and truly goes above and beyond. His work has been life-changing, and I can’t recommend him enough.

    7 - Principles

  • Caden

    “Working with Rhys was the catalyst for of change I’ve long craved in my life.

    His concept of sovereignty has had such a lasting impact on me, as someone who previously sought external validation in everything I did it’s been a revolution.

    Im amazed by how much freer I feel, day by day, as I integrate what I learned from my experience with him.

    He took great care to create a safe space for transformation, and led by example with his vulnerability.

    Im extremely grateful we crossed paths.

    Thank you Rhys for shining your light so brightly in this world!“

    7 - Principles

  • Christoph D

    ”Changed everything !”

    I found myself drained stuck between 2 jobs and being a dad. It didn’t seem realistic and I never had enough time to get everything done.

    But I sat down with Rhys and he pointed out straight away that time wasn’t the issue, it was energy. I remember he said “What good is another two hours if you’re still exhausted ?” and he was right because after some dietary tuning, targeted exercises and most of all boundaries around my self-worth everything fell into place.

    No one gave me any extra time, but I have more than ever nowadays. Everything gets done & I feel super !

    Thank you Rhys, you’re a star.

    7 - Principles

  • Conor W

    "I now work in my dream career"

    Since starting my journey with Rhys, my life has improved drastically.
    Even after session 1 I was amazed with Rhys's evaluation on my situation. We quickly identified what I can do to improve & we went straight into it, setting tasks, acknowledging my true value which had always been prioritised and that allowed me to start living with a real sense of meaning. My mental health has improved a great deal and I now I actually have a career in an industry that I only thought I'd achieve in my dreams !

    As of writing this I am still continuing my coaching with Rhys as now I really do believe that this is just the beginning of what I can unlock here.

    Thank you so much for everything, let's do this !”

    Wealth reversal

  • Amairany Lopez

    “AWE INSPIRING”

    “Rhys really is is serious about helping people. He always overdelivers and goes to places that I believe not many other coaches would go.

    This is, for me, the best thing about him. If you're serious about uncovering and healing your traumas, Rhys is someone who will help and be there for you on every level possible.
    I've never experienced the level of simultaneous honesty and safety that Rhys brings to our sessions.

    Another thing I can say about working with him is how impressed I am by my recurrent ‘aha’ moments, the things he helps me realise is just awe-inspiring.

    He’s keen awareness in energy is something that has made working with him a unique experience and taught me a lot in getting to the root of the problem without all the guff.

    It’s been an absolute joy to work with Rhys I would certainly recommend !”

    7 - Principles

  • Perry J

    “Completely different mindset”

    ”My experience with Rhys was excellent, he’s knowledge, perceptions and ways of breaking things down while we worked through the different obstacles I was facing really helped me really get a handle things quick.

    It’s helped me to create a completely different mindset that is a lot more positive and optimistic”

    Exactly what I was looking for.

    7 - Principles

  • Mark F

    ”Everything works better”

    My energy, my confidence, my ability to tackle the day all have improved massively since 7-principles.

    I got everything I wanted from Rhys’s coaching & personalised plans but what really impressed me was the things I wasn’t expecting.

    My mind works better, my perspective is wider, I react better to things throughout my day, I have confidence to push my body and my appreciation of the whole process has created a new lifestyle for me that i’m proud of.

    I honestly think everyone should try this.

    7 - Principles

  • Ben G

    “I couldn't recommend him enough”

    I've just finished my 3 month journey with Rhys and wow what a journey its been.

    The insights and the opportunities to see things as they are happening, from a perspective that allows me to take action really is one of my biggest wins here.

    I used to let opportunities pass me by even if they meant a lot to me and just procrastinate until they disappeared.

    To truly grab my worth in the moment and not allow myself to be taken by anxiety has changed my life.

    To have had someone in my corner that understands and believes in me really made the difference for me.

    Rhys has a stunning way of dissolving what doesn't work while honouring what does.

    I’m sure I will continue to work with Rhys in the future but for now I am going to integrate what I have learnt while I continue to travel.

    7 - Principles

  • Christian T

    “Working with Rhys has been incredible”

    He's the attention to detail and ability to create these tailor-made plans totally adapted to what was often an awkward situation honestly inspired me.

    He really cares about he's clients success and went above and beyond to make sure I had every opportunity to create it.

    Things had been tough for me to juggle for a while i’m recently a single dad with full custody of two kids and it has been a lot !

    I hoped with the right support I could find the solutions I need to make it work way better than it was, thankfully I found Rhys on Noomii and the rest is history.

    Working through my masculine attributes and using Rhys’s 7-principles ethics really resonated for me, it allowed me to work through a lot of pain from the break-up quickly and recapture myself.

    Thank you Rhys for being the on my bad weeks also; you are the man brother.

    7 - Principles

  • Martin T

    “Awoke a whole new dimension in my life”

    This was my first experience with coaching—and my first time trying support that wasn’t in person—so I was hesitant. But after a free consultation with Rhys, I decided to give it a try, and I’m so glad I did.

    From the start, Rhys’s genuine presence and attentiveness put me at ease. Three months later, I’m completing the 7-Principles programme and feel transformed. He helped me tap into my own confidence and opened up a whole new dimension in my life.

    Rhys brings a unique balance of strength and sensitivity, creating a space that’s both safe and empowering. I’d recommend him to anyone ready to upgrade their life and wellbeing.

    Thank you, Rhys—you’re going to go far.

    7 - Principles

  • Connor S

    "Non-Judgmental Support That Changed My Life"

    Rhys is a kind, open-minded, and non-judgmental guy who truly wants to help people get their lives together.

    I met him by chance on a train, and a year later saw his coaching programme online. At the time, I was battling depression, high anxiety, and constant procrastination. I had goals—starting a podcast, boxing, building confidence—but couldn’t take action.

    Rhys’s direct, no-nonsense approach in the 7-Principles programme was exactly what I needed. After 12 weeks of working together, I’m now boxing four times a week and just uploaded my fifth podcast episode—something I’d been putting off for three years.

    None of this would’ve happened without Rhys helping me push through the block I could never get past alone. Now, I’m moving forward—and things are finally looking up.

    7 - Principles

  • Playa del carmen - 7-Principles Bootcamp

    17x ⭐️⭐️⭐️⭐️⭐️ reviews

    Zilya say’s

    “I admired your always positive attitude, your smiley face, your determination and strength of character.
    I am very grateful for your effort & discipline to train us over these three months”

    Cheryl say’s
    “I loved your joyfulness, humility, kindness & genuine interest”

    Simon say’s
    “Rhys brings the oxygen to ignite the fire”

    Madi say’s
    “Rhys always shows up with a big grinning smile & leads by example. Pushing beyond he’s own limits he shows what is possible for you both physically and mentally.

    Dana say’s
    “Rhys is always with a big smile and positive energy”

    Max say’s
    “Challenging, Hard-work but fun”

  • Sunny H

    “This journey has been life-changing in every way”

    Pushing my body, mind, and spirit through the bootcamp and coaching has unlocked levels of growth I didn’t know were possible.

    The intense workouts, ice baths, and especially the 1-on-1 sessions were intense, but deeply rewarding.

    The final ceremony… no words can fully describe it. Just pure transformation. Grateful for the guidance, support, and the brotherhood throughout this process.

    Thank you for holding space and challenging me to rise.

    This is just the beginning!

    7-Principles

  • Madison G

    “5 stars ! I loved everything about the course”

    It gave me a direction rather than just a vision and helped me breakdown my ‘why’s’ and what will happen if I don’t step into my full potential.

    ⁠Rhys helped guide the progression of where I want to go and gave me real grounded examples of how to get there and what to question along the way.

    ⁠I would definitely recommend this if you’re serious about starting your own business or even just finding out what you’re passionate about !

    Wealth Reversal

  • Susi

    “Revealing, Motivational & Inspiring”

    The Wealth Reversal helped me organise my steps and actions together into sensible time integrations.

    It kept me accountable, conscious and away from falling into procrastination which used to demoralise me deeply !

    I also had the chance to meet others on the same path at one of Rhys’s workshops which I loved !

    I certainly recommend this programme.

    Wealth Reversal

  • Xavier

    “Transformed my life”

    I first came across Rhys through one of his ads in a local Playa group while I was living in Colombia. I was ready to join his 3-month 7 Principles course—but just as I was about to commit, I lost my job and everything came crashing down. I ended up moving back to Playa, unsure of my next step.

    Out of the blue, Rhys messaged me to check in. When he heard what happened, he simply said, “Come train with us don’t worry about money, maybe it’l shift things for ya and get you back on your feet” that one gesture changed everything.

    From that point on, I never looked back. I got back on my feet, started making money again, and most importantly—broke free from the depression that had been holding me down. Through Rhys’s guidance, I’ve transformed my mind, body, and soul into a force that knows how to control the body, rule the mind, and embody the soul as a sovereign ruler.

    Rhys continues to teach me to this day, and I’m endlessly grateful. He didn’t just coach me—he helped me reclaim myself. Thank you, brother. I appreciate you more than words can say.

    WILL

  • Simon

    “POWERFUL”

    When I moved from Germany to Mexico, I felt a bit disconnected, out of place, and unsure of where I belonged. Nothing seemed to click with the people or the environment—until I came across Rhys and his group training sessions. From that moment, it felt like I had found both a home and a chamber for growth.

    Over the past year, Rhys has given me more than I could ever put into words. He trained me for months without asking for anything in return, guided me through a life-changing ice ceremony, and taught me martial arts with depth and precision. Beyond the physical, he helped me grow spiritually—through discipline, willpower, and responsibility of mind—and shared powerful insights into psychology that continue to shape my path.

    Rhys is not just a coach; he’s a true friend and a force for transformation. It’s been one year, and there’s no stopping this train.

    WILL

  • Chantelle

    “So much lighter !”

    As a mother of a 7-year-old and a daughter trying to show up more fully for her own parents, I joined the 7 Principles programme to face some long-standing issues around self-worth, control, and personal freedom. I knew it was time to step up—not just for those around me, but for myself.

    Working with Rhys was a turning point. He saw the depth of my situation and, without hesitation, invested more than double the time I was allocated. We navigated powerful practicals in Mexico and had deep, honest conversations that helped me work through a complex emotional landscape.

    What struck me most was Rhys’s unwavering presence—his ability to truly listen, meet me where I was, and go far beyond what most would offer. His passion, courage, and commitment to truth were exactly what I needed. It was challenging, yes—but it gave me the freedom I’d been searching for.

    Life feels much lighter and more aligned now. I’m deeply grateful.

    7 - Principles

  • Eva G

    “I feel resolved”

    I was referred to Rhys after a friend overheard me talking about the emotional challenges I was facing in a new relationship. Past trauma was surfacing, and it was affecting everything. After a short meeting with Rhys, I felt at home—it was clear he understood how to hold space with both strength and compassion.

    Through our sessions, I began to see the patterns and contradictions that had been running beneath the surface. With Rhys’s guidance, I came to a powerful realisation: I was already enough. It was my doubt in that truth that had been fueling the emotional spirals and self-sabotage.

    It’s still a work in progress, as these things take time, but my new partner has been patient and loving. And with Rhys’s mirroring and insight, I’ve regained confidence, emotional control, and a sense of peace I hadn’t felt in years.

    Working with Rhys has been a beautiful and empowering experience. I’m truly grateful.

  • Charlie B

    “Superb”

    Working with Rhys was a genuinely enriching experience.
    Each session was outstanding, and his depth of knowledge in his field truly stood out.

    We covered a wide range of topics, and he was consistently open, receptive, and encouraging of questions.
    His warm, approachable nature—combined with a gift for breaking down complex ideas into clear, manageable insights—made learning feel both accessible and inspiring.

    My time with Rhys was not only enjoyable, it became one of the standout highlights of my stay in Playa del Carmen.

  • Louise

    “Transformed my life”

    Working with Rhys has been one of the most transformative experiences of my life. When I first came to him, I wasn’t entirely sure what I was looking for — I just knew I was tired of carrying certain feelings I couldn’t name, patterns I couldn’t break, and a quiet heaviness I had learned to live with.

    Through Rhys’ guidance, I began to uncover parts of my past I had long buried — early wounds, moments of fear and confusion, the subtle heartbreaks that had shaped how I saw myself. But what made the difference was the way Rhys held space: not with judgment or analysis, but with clarity, steadiness, and real human empathy. He didn’t try to fix me. He invited me to see myself — all of myself — with honesty and compassion.

    There were sessions that felt like emotional archaeology — unearthing layers I didn’t know were still there. And others that brought an almost sacred stillness, as if something inside me finally had permission to rest. Rhys has a rare ability to meet both the warrior and the wounded child within you — and to remind you that they are not separate.

    This journey wasn’t always easy, but it was real. And for the first time, so am I.

    7 - Principles

  • Marcus W

    “Rhys did not flinch”

    I met Rhys at one of the lowest and most volatile points in my life — not in a quiet coaching space, but in the middle of a situation charged with pain, anger, and deep reactivity. I was triggered, defensive, and ready to protect myself the only way I knew how: by being violent. What I didn’t expect was to meet someone who didn’t flinch.

    Rhys held his ground. Not with force, but with presence. Not with judgment, but with clarity. In a moment where I was used to either being avoided or retaliated against, he did neither. He saw through the storm I was in and stood there with calm, unwavering strength. That alone left it’s mark on me.

    It was because of that moment — that first meeting where I felt both heard and humbled — that later, I asked to work with him. Since then, Rhys has been more than a coach. He’s been a mirror, a guide, and a brother. He’s helped me face parts of myself I never thought I could approach without shame or violence.

    This journey hasn’t been easy, but I no longer walk it alone. Rhys created a space where I could show up fully — with my rage, my grief, my doubt — and still be received with respect and honesty. That alone has changed me.

    I’m in a better place now. More grounded, more myself. And I’m deeply grateful that when I met Rhys, he didn’t just see who I was in that moment — he saw who I could become.

    7 - Principles

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